How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 02.07.2025 13:03
Perception
Processes
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
UNAIDS Executive Director: ‘The HIV Response Is in Crisis’ - Bloomberg.com
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Price
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Product
Good marketing is doing this well.
ASCO day 2: A tragic paradox, Gilead updates, and lots of Pfizer news - statnews.com
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Place
People
Trump must stop the AI bloodbath before it’s too late - The Hill